There has recently been of rash of sexed-up marketing in the library world. A few weeks ago, Wyoming Libraries caused quite a stir in the profession (both pro and con) with their “Mud Flap Girl” marketing campaign. This week, two additional sexed-up marketing campaigns have been revealed by American Libraries magazine. First, a personal crusade by a youth services librarian in Bend, Oregon who skates for the the Lava City Roller Dolls team “12-Gauge Rage,” under the name “Dame Deviant.” She sports a sign on the backside of her uniform that reads, “Support Libraries.” Nicely Done! Next was a story about marketing the Penn State Altoona’s Eiche Library. The library staff decided to sponsor a booth at the school’s annual health fair. They wore wore bright blue, “Sex On Campus” T-Shirts, and gave away hundreds of condoms over the course of the event. It was such a successful community outreach project, that they intend to double the number of laptops they brought for next year because so many people wanted to take the interactive sex quiz that the librarians crafted. Rock On!